Relationship between cognitive characteristics and consumer behavior of the individual
https://doi.org/10.21626/j-chr/2022-2(31)/5
Abstract
The article discusses the concept of consumer behavior and its study in the framework of psychological science. The determinism of consumer behavior by cognitive features is specified. The results of an empirical study of the relationship between individual consumer behavior and cognitive characteristics are presented.
About the Authors
E. A. Sorokoumova
Moscow Pedagogical State University
Russian Federation
Russian Federation
Elena A. Sorokoumova — PhD in Psychology, Professor of the Department of Labor Psychology and Psychological Counseling
119991, 1, p. 1, Pirogovskaya street, Moscow
M. V. Ferapontova
Moscow Pedagogical State University
Russian Federation
Russian Federation
Maria V. Ferapontova — PhD in Psychology, Associate Professor of the Department of Labor Psychology and Psychological Counseling
119991, 1, p. 1, Pirogovskaya street, Moscow
A. S. Vasilyeva
Moscow Pedagogical State University
Russian Federation
Russian Federation
Anastasia S. Vasilyeva — Master’s Student
119991, 1, p. 1, Pirogovskaya street, Moscow
References
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Review
For citations:
Sorokoumova E.A., Ferapontova M.V., Vasilyeva A.S. Relationship between cognitive characteristics and consumer behavior of the individual. The Collection of Humanitarian Studies. 2022;(2):38-44. (In Russ.) https://doi.org/10.21626/j-chr/2022-2(31)/5
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